So I have a question. The last few nights I have been watching the National Geographic Channel. I've been seeing these commercials for the Boeing Company.
Now here is the thing. What are they advertising? And to what end and what audience? Boeing's only other MAJOR competition is Airbus. And its not like the CEO's of the airlines are going to be looking for commercials for advertising to help them tip their decision. And it's not as if Airbus is pumping out commercials toting their product as being better.
Those airlines are going to make their decisions of sales based on probably the airshows, right? And so if that is the case, who is the advertising aimed at? To what end? educating stockholders? New Jobs/opportunity? Being "Green"?
What do you think?
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