United Airlines and Continental Airlines Unveil Visual Brand For Proposed Merger

[NYCA News]

NYCAviation:

United Airlines and Continental Airlines Unveil Visual Brand For Proposed Merger (http://nycaviation.com/2010/08/11/united-airlines-and-continental-airlines-unveil-visual-brand-for-proposed-merger/)

United Airlines and Continental Airlines unveiled on Wednesday refinements to the visual brand identity for the new global airline that will result of a proposed merger between the two airlines.
[Click to Read Full Article (http://nycaviation.com/2010/08/11/united-airlines-and-continental-airlines-unveil-visual-brand-for-proposed-merger/)]

[cancidas]

while everybody knew this one was going to be bad....

i gotta say it's simply WEAK!!!

[RDU-JFK]

Yuck. They should have kept the UAL logo.

[moose135]

I don't think it's bad - I haven't really been a big fan of any of the recent UA schemes. Their white over blue isn't bad, but the grey/blue scheme looked half finished, like it was still in primer on the top. And before that, ORANGE, red and blue stripes?

[emshighway]

I hope they didn't pay the design team too much for this one.

[SengaB]

Too bad they didn't keep the "airlines" part of United Airlines.

[Cary]

I hope they didn't pay the design team too much for this one.

I'm hoping it was just an intern who came up with it. A middle school intern, that is. At least they didn't switch the font to Comic Sans.