October 4, 2012

Spirit Airlines Promo Combines Masturbation, Debate Fever, 9th Grade Humor

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Spirit email ad (top) and a Spirit Airbus A320 (bottom). (Composite by NYCAviation)

So we got this today:

We’ve been winning the debate between high fares and low fares for years – you could even say we are master debaters in this area. You see, high fares really rub us the wrong way, so we continue to fight to lower your fares every day. So stop getting jerked around, and enjoy these fares from only $29.80* one way when you travel from October 11, 2012 through November 15, 2012. All flights must be booked by 11:59 PM ET on October 5, 2012. Hurry, these fares are limited in availability!

Say what you will about Spirit’s fee-for-everything business model and soon-to-be-enacted $100 bag fees, my inner high school freshman does appreciate their sophomoric sense of humor.

Today’s message comes two days after Spirit issued a 7.57% off coupon poking fun at the seating problems at American Airlines with the intro, “Don’t pay high fares AND lose your seat!”

It also contrasts somewhat with JetBlue’s high road path to the election.

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