Taking care of your brand by taking care of your customers is something that not every airline understands these days. Why is it so important, and which airlines fail and which succeed?
Most government agencies work in mysterious ways, often times closed off from the public until their work is done and a final report is issued. The National Transportation Safety Board, however, has taken a different approach over the past few months. The NTSB has heavily leveraged Twitter and YouTube to keep the public informed on […]
All the cool companies are on Twitter, that is a fact. Occasionally, these companies decide to have a bit of a chat between each other on Twitter, and the conclusion of the first Airbus A350 was one of those moments. As the celebration at Toulouse began, several competitors and airlines took to Twitter to congratulate […]
American has done an exemplary job of keeping their Twitter complainants happy, or at the very least, responding in a timely fashion.
Spirit Airlines, still high from the attention earned by throwing a “Big Weiner Sale” on its website earlier this week, has stepped it up a giant notch by driving a glass truck filled with pole dancers and painted with sexually charged double entendres.
NASA will invite 150 of its Twitter followers to view the final launch of Space Shuttle Atlantis scheduled for July 8th. The mission, designated STS-135, is the last planned mission of the space shuttle program.