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Thread: Brace Yourselves For American Airlines’ Imminent Rebranding

  1. #76
    Administrator PhilDernerJr's Avatar
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    Also keep in mind this is RIGHT BEFORE AA apparently will merge with US Airways, and they have surely had no say in the matter.
    Email me anytime at [email protected].

  2. #77
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    Manny, I think you should consider a career change....or open your own consulting firm in your spare time to help out hackjob marketing firms like Futurebrands inc. In less than one day you came up with something that looks way better than what probably took them at least the last 6 months.
    Steve Furst

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  3. #78
    Senior Member Aviation.High.Guy's Avatar
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    Not sure if this video was posted here before, but it's a nice little short by AA explaining what went into the new branding. As aviation buffs
    we tend to focus on the livery, but when building a brand, or refreshing an old brand the whole picture needs to be taken into consideration-
    Signage, advertising, web, environmental graphics, etc. Merger...?

    http://www.youtube.com/watch?v=J-KD0PdI1Ek&feature
    -Don B.

  4. #79
    Senior Member Zee71's Avatar
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    While on a work related trip to Los Angeles as I was landing on Saturday afternoon I saw the rebranded American tucked way not far from where Qantas parks their aircraft on the hardstand at LAX. I figured it would depart under the cover of darkness as it has been (at least when she visited JFK and LGA). Well .... on Sunday, during some wonderful conditions and in daylight she departed off RWY 25L at LAX. She was light to say the least but about 15 or more other spotters at LAX were able to catch her leaving. Here is my shot of her:

    Mark
    Queens, NY

    My website: http://mbsphotography.smugmug.com
    My photos at: JetPhotos and ANet

  5. #80
    Senior Member gonzalu's Avatar
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    We will be the LAST to ever see her or any newly painted birds here at JFK or LGA... We stand a better chance of catching one at TEB or HPN
    Manny Gonzalez
    Thrust Images | General Photography | R.I.P. Matt Molnar 1979-2013
    BRING BACK THE KJFK/KLGA OBSERVATION DECKS

  6. #81
    Administrator Landing Lights's Avatar
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    Or at BDL, she should be inbound there shortly.
    Ben Granucci, Wappingers Falls, NY
    NYCAviation Senior Editor & Director
    On Twitter @blgranucci
    More photos on Flickr
    [email protected]

  7. #82
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    Quote Originally Posted by mldoc View Post
    Or at BDL, she should be inbound there shortly.
    If only the weather was better, I would take the ride out there.
    Steve Furst

    View my work @

    Furst Edition Photography
    JetPhotos.net

  8. #83
    Administrator Landing Lights's Avatar
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    N908NN (New American) is inbound to LGA right now. ETA 9:46 this morning.
    Ben Granucci, Wappingers Falls, NY
    NYCAviation Senior Editor & Director
    On Twitter @blgranucci
    More photos on Flickr
    [email protected]

  9. #84
    Senior Member Chris S's Avatar
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    Here's American Airlines new cross promoting commercial with "Disney Planes"
    Last edited by Chris S; 06-27-2013 at 07:20 AM.

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