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NYCAviation:
Quote:
JetBlue Reveals New Co-Branded ‘I Love New York’ Logo
JetBlue Airways and the Empire State Development Corporation on Monday revealed a new logo merging the JetBlue brand with the iconic "I Love New York" tourism campaign and logo.
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That's rather clever!
It's the first time the I <3 New York logo has ever been officially linked with a brand, so some folks are complaining that the state is selling out to corporate interests. At the same time, the deal helped save NY'ers jobs, so I don't think it's such a big deal.