Author Archive

Some (renderings of) newly painted American jets rolling around an airport. (Screengrab from AA video)

Thinking Positive About American Airlines’ New Look

My first thought after seeing the new American logo and type was: “Sigh.” But I’m trying to be optimistic.
by Dan Frommer

Up close with the shiny aluminum of an American Airlines 777. (Photo by Matt Molnar)

Brace Yourselves For American Airlines’ Imminent Rebranding

American Airlines is expected to unveil a new brand image later this month. And this doesn’t happen very often, so people might get upset.
by Dan Frommer


10 Big Points About In-Flight Wi-Fi From Gogo’s IPO Filing

America's biggest in-flight internet provider just filed to go public. What does that mean for flyers, airlines and investors?
by Dan Frommer