Delta’s New iPad App Shows Off The World Below Your Plane
Delta Air Lines has released Fly Delta for iPad, an iPad-specific app that, in addition to normal stuff like booking trips and checking flight status, includes a nifty feature they call “Glass Bottom Jet.”
Glass Bottom Jet allows users aboard Delta’s wifi equipped planes to watch the ground pass below as they speed through the sky. It’s not a live view, mind you, but rather a combination of maps and satellite imagery combined with your plane’s current position.
Making use of the iPad’s added display real estate, the iPad-specific app also features new destination guides and trip map features not previously found on the original iOS app. The original, which worked on all iOS devices, has been downloaded 5.5 million times, Delta says.
Delta simultaneously released an update to its iPhone app that integrates with Passbook, the iOS app that will store your boarding passes, movie tickets and store coupons.
“Our goal is to simplify the digital experience across the touch points where our customers already spend their time by making their interactions with Delta easy and intuitive,” said Glen Hauenstein, Delta’s executive vice president – Network Planning, Revenue Management and Marketing, in a statement. “The incredible functionality and innovation found in the new iPad app embodies all that we’re doing to further improve the digital experience customers have with Delta. All of this represents the largest investment to delta.com and digital technology in more than a decade.”