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June 24, 2010

Is This the Best Airline Commercial Ever?

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Written by: admin
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Most airlines gave up on the use of T&A to sell flights around the same time bell bottoms went out of style. Sure, the Virgin Americas of the world will throw the occasional buff model onto a poster here and there, but even then, it’s always very sterile. Airlines these days, with the exception of Spirit’s often risque marketing ploys (more on that later), seem to go out of their way to avoid offending anyone’s sensibilities.

Moscow-based startup Avianova isn’t having any of that noise. In this commercial, they don’t try to pitch low fares, comfortable seats or interesting routes. They cut right to the chase: Girls stripping out of their skimpy stewardess uniforms and delivering the best sponge bath an Airbus has ever had. Check out the semi-NSFW action:

Avianova launched in August 2009 and now serves 16 destinations—all within Russia—with a fleet of five Airbus A320 jets.

And the similarities to Spirit’s male-targeted hijinks may not be a coincidence: The American investment firm Indigo Partners owns substantial portions of both airlines.

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  • Lee

    ~~ They Can Wash My Plane….Anytine…..ARCHIVE!!!!

  • Lee

    ~~ They Can Wash My Plane….Anytine…..ARCHIVE!!!!

  • Heh. How many sexual innuendos can you find in this commercial — not counting the ladies in the bikinis?

  • Heh. How many sexual innuendos can you find in this commercial — not counting the ladies in the bikinis?

  • guest123456789

    Well if they spend money on advertisements to reach a core audience of dudes who have a statistically negligible chance of ever flying their airline then — mission accomplished.

    Meanwhile Virgin Atlantic's Upper Class ad that I saw today was actually memorable (to a regular cross-Atlantic passenger who could/would actually result in a booking).

    Don't worry, I'll tell you all what it's like.

    And I'll wait for you to do the same in regards to one of you booking a meeting with one of the above stewardess…

  • guest123456789

    Well if they spend money on advertisements to reach a core audience of dudes who have a statistically negligible chance of ever flying their airline then — mission accomplished.

    Meanwhile Virgin Atlantic's Upper Class ad that I saw today was actually memorable (to a regular cross-Atlantic passenger who could/would actually result in a booking).

    Don't worry, I'll tell you all what it's like.

    And I'll wait for you to do the same in regards to one of you booking a meeting with one of the above stewardess…

  • Chris J

    Apparently, women don't buy plane tickets in Russia. They'd be a lot more suggestive with men in speedos/thongs at the helm of the hoses.

  • Chris J

    Apparently, women don't buy plane tickets in Russia. They'd be a lot more suggestive with men in speedos/thongs at the helm of the hoses.

  • Not anywhere near 'best'. The Air New Zealand commercial featuring real nudity and bodypainting is well made. http://www.youtube.com/watch?v=elD38pJX7iE

  • Not anywhere near 'best'. The Air New Zealand commercial featuring real nudity and bodypainting is well made. http://www.youtube.com/watch?v=elD38pJX7iE

  • Alex

    Lame and sooo yesterday

  • Alex

    Lame and sooo yesterday

  • BillFish

    Where’s their safety harnesses? Health & Safety would shut this operation down for such flagrant abuse of regulations!

  • BillFish

    Where’s their safety harnesses? Health & Safety would shut this operation down for such flagrant abuse of regulations!

  • that was something uh? i hope that the airline tickets are the cheapest too!

  • Handy information provided.. Iam very happy to read this information.. thanks meant for giving you nice tips. Fantastic walkthrough. I actually appreciate that post.